Outer Selects Centric PLM™ as Product Development Platform

Outdoor Furniture Company Drives Collaboration and Efficiency

CAMPBELL, Calif., April 14, 2022 /PRNewswire-PRWeb/ — Outer, the green outdoor furniture brand, has selected Centric Software®’s product lifecycle management (PLM) solution. Centric Software provides the most innovative business solutions to plan, design, develop, source and sell products such as apparel, footwear, sporting goods, furniture, home decor, cosmetics, food and beverages and luxury in order to achieve strategic and operational objectives of digital transformation.

Based on Los Angeles, California and founded by Terry Lin and Jiake Liu in 2017, Outer is a direct-to-consumer outdoor furniture brand on a mission to bring the outdoors to life, one garden at a time. Their revolutionary neighborhood showroom program encourages potential buyers to discover outdoor furniture in the actual backyards of existing outdoor customers.

Marc Beilock, Director of Program Management at Outer, talks about their product development. “The main challenge is being able to track the products, what stage they are in, the information around them, the documents related to them. Even the materials that the manufacturers use, the supply pipeline and the view of set of products under development.”

It describes the current process and lists the tools they use. “Lots of Excel spreadsheets, Google docs, and tech packs in PDF format. And some 3D files that don’t link to anything. We use Dropbox, but it’s not all in one place. We need to reduce some of the work that we’ve been doing cost calculations and BOMs because it’s so manual right now. Firstly, it causes a lot of errors, and secondly, it just takes bandwidth.

Beilock said, “We want to unite the product development team so that we can work in one system and share information through that system in a more streamlined way.” Outer evaluated a few PLM solutions but chose Centric for its robustness, intuitiveness and functionality. Beilock describes what they expect from Centric PLM. “At a high level, we are trying to get visibility into the status of products in development, including for senior management. At the same time, we want to improve collaboration with our factories. We will have document control, not no more losing files in emails – and the factory can access the system whenever they want to retrieve the information they need. This will avoid accidentally working on a previous version. In addition, having access to all the information makes presentations, regarding action plans and key decisions to senior management, easier.Everything will be in one place within Centric.

The company takes social responsibility and sustainability seriously. Beilock says,
“Our Design Director, Terry Lin designs our products with sustainability in mind. We seek to be able to conserve the world’s resources. “Each outdoor wicker chair is made with over 99 recycled plastic bottles diverted from landfills and waterways and the company was recently certified climate neutral. On the CSR side, they work with their family-owned factory of the CEO, to ensure fair wages, a safe work environment and benefits for families and their children.

Operating their own warehouses is a definite asset to Outer’s business model. Beilock explains the benefit: “Supply chain issues have certainly affected us, but at the same time we are trying to get a product to market in a timely manner and be ready for our customers. So we keep a lot of stocks in the warehouses. United Stateswhile competitors could abandon ship from Asia. Based on every order we have, we would have a product here ready to go when the customer orders.”

President and CEO of Centric Software, Chris Grovessaid, “I am delighted that Outer has chosen Centric PLM for product development. We are proud to partner with a company that puts environment, social and governance (ESG) at the forefront of its business. It’s important to spend more time outdoors and Outer’s furniture and accessories invite us to do just that.”

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Outside (liveouter.com)

Outer creates durable, eco-friendly outdoor furniture designed to help people live better outdoors. Our pieces are made from the highest quality materials in the world and are designed to withstand whatever nature (and life!) throws at them. We reimagine the outdoor living experience from the ground up; research, prototyping and testing until we have created innovative new solutions, such as our patented integrated OuterShell® shell. And we’re redefining retail with our revolutionary Neighborhood Showrooms, where you can experience Outer products in the backyards of real Outer customers in your neighborhood. Plot ? Learn more at liveouter.com

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Aurora EveCentric Software, +16479155377, [email protected]

SOURCE-centric software

Gary C. Lisi